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Effective marketing centers around a core message.

When all the marketing tools of a business are aligned to this message, marketing implementation is simplified and selling is easy.

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About Michelle Hunter, Marketing Strategy

My process is collaborative...using my expertise to guide you while developing you into a marketing expert for your own business. You refine your skills as we build your marketing engine together. 

Marketing Strategy

Stuck on a business plateau and searching for a strategy to jump start growth and streamline operations? Frustrated by inconsistent lead generation and feeling like you’ve outgrown your marketing message? Combining strategy sessions with analysis and insight, my personalized services bring your marketing and operations into alignment and set your business on a course to maximum growth and success. 

Business Strategy

Struggling to package your services profitably? Not sure how to shift from hourly work to profitable packages and sustainable revenue? Bring your offers into alignment with the needs of your audience and discover how to package and price your services effectively for increased revenue generation and business growth. 

Content Strategy

Tired of creating content with limited results? Overwhelmed by a marketing channel that feels frustrating an ineffective? Imagine implementing a content strategy that is optimized for search. Get focused expertise to organize your existing content, streamline your creation efforts, and set you on a course to ever increasing search engine optimization. 

With expertise built through more than 20 years of corporate and digital marketing experience, I bring real world practicality and common sense to marketing. Together, my clients and I build marketing systems that drive growth and create sustainable revenue for creative entrepreneurs, established professionals, and small businesses. Our work is collaborative and engaging - no formulas or canned tutorials - and my clients are motivated to move beyond organic growth and achieve powerful results.

The Process

  • Oct 19, 2019

    STEP 1

    Analysis

    In depth analysis to identify needs within your market, opportunities to expand your services and spark growth, and obstacles you must overcome in order to achieve your goals.

  • Oct 19, 2019

    STEP 2

    Offerings

    Exploration of your expertise and operational advantage in order to refine your offerings, leverage your passion and skills, and bring your entire business into alignment with your brand and vision.

  • Oct 19, 2019

    STEP 3

    Core Message

    Collaborative creation of your brand’s market position and core message - empowering you to talk confidently about your work, charge in alignment with your value, and market effectively without hype or hesitation.

  • Oct 19, 2019

    STEP 4

    Marketing Strategy

    Development of an effective marketing strategy to increase awareness of your brand, expand your impact, and position your business for success while growing your audience in a sustainable way.

  • Oct 19, 2019

    STEP 5

    Implementation

    Execution of a high level operational plan to ensure total alignment between marketing engagement and customer experience so you can deliver on brand promises and cultivate long term customer loyalty.

Ready to explore what we can achieve by working together?

Let’s talk.